/* marketzeitgeist.com · brand landing page
   Tokens follow brand/README.md and brand/logo/palette.json: cobalt for logo and actions, ochre secondary only,
   flat, 0 px corners, 2 px lines as dividers, left-aligned, Archivo 800 headings / 400 body, photos black & white. */

:root {
  --mz-accent: #1364ce;
  --mz-accent-tint: #c4d9f9;
  --mz-accent-deep: #002f6e;
  --mz-complement: #c48d25;
  --mz-complement-deep: #9a6500;
  --mz-complement-tint: #f6e6cb;
  --mz-ink: #201e1d;
  --mz-muted: #605d5d;
  --mz-axis: #9b9797;
  --mz-axis-dark: #bab6b6;
  --mz-surface: #eae9e9;
  --mz-ground: #f3f2f2;
  --mz-white: #ffffff;
  --mz-font: "Archivo", -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, "Helvetica Neue", Arial, sans-serif;
  --mz-maxw: 1080px;
  --mz-line: 2px solid var(--mz-ink);
  --mz-line-soft: 2px solid var(--mz-axis);
}

*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; }
body {
  margin: 0; background: var(--mz-ground); color: var(--mz-ink);
  font-family: var(--mz-font); font-weight: 400; font-size: 17px; line-height: 1.55;
  -webkit-font-smoothing: antialiased; text-align: left;
}
a { color: var(--mz-accent); }
h1, h2, h3 { font-weight: 800; line-height: 1.12; letter-spacing: -.02em; margin: 0 0 .8rem; }
h1 { font-size: clamp(2.2rem, 4vw + 1rem, 3.6rem); }
h2 { font-size: clamp(1.6rem, 1.8vw + 1rem, 2.2rem); }
h3 { font-size: 1.2rem; margin-bottom: .4rem; }
p { margin: 0 0 1rem; }
.wrap { max-width: var(--mz-maxw); margin: 0 auto; padding: 0 1.5rem; }
.sr-only { position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; border: 0; }

/* ---------- placeholders: visible until replaced ---------- */
.ph { background: var(--mz-complement-tint); outline: 2px dashed var(--mz-complement); outline-offset: 2px; padding: 0 .25em; }
.ph::before { content: "PLACEHOLDER · "; font-size: .72em; font-weight: 600; letter-spacing: .08em; color: var(--mz-complement-deep); }

/* ---------- header ---------- */
.notice { background: var(--mz-ink); color: var(--mz-ground); font-size: .8rem; font-weight: 600; letter-spacing: .06em; text-transform: uppercase; text-align: center; padding: .45rem 1rem; }
.topbar { position: sticky; top: 0; z-index: 5; background: var(--mz-ground); border-bottom: var(--mz-line); }
.topbar__inner { display: flex; align-items: center; justify-content: space-between; gap: 1.5rem; padding: .95rem 0; }
.brand { display: inline-flex; align-items: center; gap: 10px; text-decoration: none; color: var(--mz-ink); }
.brand__symbol { width: 26px; height: 26px; display: block; flex: none; }
.brand__name { font-size: 16px; line-height: 1; letter-spacing: -0.03em; white-space: nowrap; }
.brand__name b { font-weight: 800; }
.brand__name span { font-weight: 400; }
.nav { display: flex; gap: 1.5rem; font-size: .95rem; font-weight: 600; }
.nav a { text-decoration: none; color: var(--mz-muted); }
.nav a:hover { color: var(--mz-accent); }
@media (max-width: 640px) { .nav { display: none; } }

/* ---------- hero ---------- */
.hero { padding: 4.5rem 0 3.5rem; display: grid; grid-template-columns: minmax(0, 7fr) minmax(0, 4fr); gap: 3rem; align-items: center; }
.eyebrow { margin: 0 0 .8rem; font-size: .78rem; text-transform: uppercase; letter-spacing: .12em; color: var(--mz-complement-deep); font-weight: 600; }
.lead { font-size: 1.2rem; max-width: 40rem; color: var(--mz-ink); }
.hero__symbol { width: 100%; max-width: 320px; justify-self: end; display: block; }
@media (max-width: 800px) { .hero { grid-template-columns: 1fr; padding-top: 3rem; } .hero__symbol { max-width: 180px; justify-self: start; order: -1; } }
.actions { display: flex; gap: .75rem; flex-wrap: wrap; margin-top: 1.5rem; }
.btn { display: inline-flex; align-items: center; justify-content: center; font: inherit; font-weight: 600; text-decoration: none; cursor: pointer; border-radius: 0; padding: .85rem 1.5rem; border: 2px solid transparent; transition: background .12s, border-color .12s, color .12s; }
.btn--primary { background: var(--mz-accent); color: var(--mz-white); border-color: var(--mz-accent); }
.btn--primary:hover { background: var(--mz-accent-deep); border-color: var(--mz-accent-deep); }
.btn--ghost { background: transparent; color: var(--mz-ink); border-color: var(--mz-ink); }
.btn--ghost:hover { color: var(--mz-accent); border-color: var(--mz-accent); }

/* ---------- sections ---------- */
.section { padding: 3.5rem 0; border-top: var(--mz-line); }
.section__head { max-width: 46rem; margin-bottom: 2rem; }
.grid { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 0; border-top: var(--mz-line-soft); }
.grid > * { padding: 1.5rem 1.5rem 1.5rem 0; border-bottom: var(--mz-line-soft); }
.grid > *:not(:last-child) { border-right: var(--mz-line-soft); padding-right: 1.5rem; }
.grid > *:not(:first-child) { padding-left: 1.5rem; }
@media (max-width: 800px) {
  .grid { grid-template-columns: 1fr; }
  .grid > *:not(:last-child) { border-right: 0; padding-right: 0; }
  .grid > *:not(:first-child) { padding-left: 0; }
}
.kicker { display: inline-block; font-size: .75rem; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; color: var(--mz-complement-deep); margin-bottom: .6rem; }
.muted { color: var(--mz-muted); }
.tag { display: inline-block; padding: .15rem .5rem; font-size: .75rem; font-weight: 600; letter-spacing: .04em; background: var(--mz-surface); color: var(--mz-muted); margin-left: .4rem; vertical-align: middle; }
.tag--live { background: var(--mz-accent-tint); color: var(--mz-accent-deep); }
.more { font-weight: 600; text-decoration: none; }
.more::after { content: " \2192"; }

/* ---------- offer cards ---------- */
.offers { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 1rem; }
.offer { background: var(--mz-white); border: 2px solid var(--mz-surface); padding: 1.5rem; display: flex; flex-direction: column; }
.offer:hover { border-color: var(--mz-accent); }
.offer p { flex: 1; }
.offer ul { margin: 0 0 1rem; padding-left: 1.1rem; color: var(--mz-muted); font-size: .95rem; }
@media (max-width: 800px) { .offers { grid-template-columns: 1fr; } }

/* ---------- method / quote ---------- */
.method { display: grid; grid-template-columns: minmax(0, 5fr) minmax(0, 6fr); gap: 3rem; }
@media (max-width: 800px) { .method { grid-template-columns: 1fr; } }
.quote { border-left: 2px solid var(--mz-complement); padding: .25rem 0 .25rem 1.25rem; font-size: 1.15rem; margin: 0 0 1rem; }
.quote cite { display: block; font-style: normal; font-size: .9rem; color: var(--mz-muted); margin-top: .5rem; }

/* ---------- newsletter / contact ---------- */
.cta { background: var(--mz-ink); color: var(--mz-ground); padding: 3.5rem 0; }
.cta h2, .cta p { color: var(--mz-ground); }
.cta .muted { color: var(--mz-axis-dark); }
.cta .btn--primary { background: var(--mz-accent); border-color: var(--mz-accent); }
.cta .btn--ghost { color: var(--mz-ground); border-color: var(--mz-axis-dark); }
.cta .btn--ghost:hover { color: var(--mz-ground); border-color: var(--mz-ground); }
.cta .brand__symbol { width: 40px; height: 40px; margin-bottom: 1rem; }
.cta a { color: var(--mz-ground); }

/* ---------- footer ---------- */
.footer { padding: 1.5rem 0 2.5rem; border-top: var(--mz-line-soft); font-size: .85rem; color: var(--mz-muted); display: flex; flex-wrap: wrap; gap: .5rem 1.5rem; }
.footer a { color: var(--mz-muted); }

/* ---------- legal pages ---------- */
.legal { max-width: 46rem; padding: 3rem 0 4rem; }
.legal h2 { margin-top: 2rem; font-size: 1.3rem; }

/* ---------- additions: 4-column grids, facts list ---------- */
.grid--4 { grid-template-columns: repeat(4, minmax(0, 1fr)); }
@media (max-width: 1000px) { .grid--4 { grid-template-columns: repeat(2, minmax(0, 1fr)); } .grid--4 > *:nth-child(2n) { border-right: 0; padding-right: 0; } .grid--4 > *:nth-child(2n+1) { padding-left: 0; } }
@media (max-width: 640px) { .grid--4 { grid-template-columns: 1fr; } .grid--4 > * { border-right: 0 !important; padding-left: 0 !important; padding-right: 0 !important; } }
.offers--4 { grid-template-columns: repeat(4, minmax(0, 1fr)); }
@media (max-width: 1000px) { .offers--4 { grid-template-columns: repeat(2, minmax(0, 1fr)); } }
@media (max-width: 640px) { .offers--4 { grid-template-columns: 1fr; } }
.facts { list-style: none; padding: 0; margin: 1.25rem 0 0; border-top: var(--mz-line-soft); }
.facts li { padding: .6rem 0; border-bottom: var(--mz-line-soft); font-size: .95rem; }

/* ---------- five offer cards, Pro tag ---------- */
.offers--5 { grid-template-columns: repeat(5, minmax(0, 1fr)); gap: .75rem; }
.offers--5 .offer { padding: 1.2rem; }
.offers--5 .offer h3 { font-size: 1.1rem; }
.offers--5 .offer p, .offers--5 .offer ul { font-size: .92rem; }
@media (max-width: 1100px) { .offers--5 { grid-template-columns: repeat(3, minmax(0, 1fr)); } }
@media (max-width: 720px) { .offers--5 { grid-template-columns: 1fr; } }
.tag--pro { background: var(--mz-accent); color: var(--mz-white); }

/* ---------- Why Cycles IQ page ---------- */
.hero--narrow { grid-template-columns: 1fr; }
.hero--narrow .lead { max-width: 46rem; }
.section--tight { padding-top: 0; border-top: 0; }
.grid--2 { grid-template-columns: repeat(2, minmax(0, 1fr)); }
@media (max-width: 800px) { .grid--2 { grid-template-columns: 1fr; } }
ul.plain { margin: 0; padding-left: 1.1rem; color: var(--mz-muted); font-size: .95rem; }
ul.plain li { margin: .15rem 0; }

.thennow { display: grid; grid-template-columns: minmax(0, 7fr) minmax(0, 4fr); gap: 1rem; }
@media (max-width: 800px) { .thennow { grid-template-columns: 1fr; } }
.thennow__then, .thennow__now { background: var(--mz-white); border: 2px solid var(--mz-surface); padding: 1.5rem; }
.thennow__then p { margin: .35rem 0; color: var(--mz-muted); border-left: 2px solid var(--mz-axis); padding-left: .8rem; }
.thennow__now { border-color: var(--mz-accent); }
.thennow__now .big { font-size: clamp(2.4rem, 5vw, 3.6rem); font-weight: 800; color: var(--mz-accent); line-height: 1; margin: .2rem 0 .6rem; }
.thennow__now .big small { font-size: 1.1rem; font-weight: 600; color: var(--mz-ink); }

.pipeline { list-style: none; margin: 0 0 1.5rem; padding: 0; display: grid; grid-template-columns: repeat(7, minmax(0, 1fr)); gap: .5rem; counter-reset: none; }
@media (max-width: 1000px) { .pipeline { grid-template-columns: repeat(4, minmax(0, 1fr)); } }
@media (max-width: 600px) { .pipeline { grid-template-columns: repeat(2, minmax(0, 1fr)); } }
.pipeline li { background: var(--mz-white); border-top: 3px solid var(--mz-accent-deep); display: grid; grid-template-rows: auto auto 1fr auto; min-height: 9rem; }
.pipeline__n { padding: .5rem .7rem 0; font-weight: 800; color: var(--mz-ink); }
.pipeline__name { padding: .2rem .7rem 0; font-size: .75rem; font-weight: 700; letter-spacing: .12em; text-transform: uppercase; color: var(--mz-accent-deep); }
.pipeline__what { padding: .3rem .7rem .6rem; font-size: .85rem; color: var(--mz-muted); font-style: italic; }
.pipeline__v { background: var(--mz-complement); color: var(--mz-ink); font-size: .75rem; font-weight: 700; padding: .35rem .7rem; }
.equation { display: flex; flex-wrap: wrap; align-items: center; gap: 1rem 2rem; padding: 1rem 0 .25rem; }
.equation code { font-family: ui-monospace, Consolas, monospace; font-size: 1.05rem; letter-spacing: .04em; }
.equation__eq { font-size: 1.6rem; color: var(--mz-muted); }
.equation__result { font-size: 1.6rem; font-weight: 600; }
.equation__result b { font-size: 2.6rem; font-weight: 800; color: var(--mz-accent); }
.equation__note { margin: 0 0 1.25rem; }
.claim { font-size: 1.25rem; font-weight: 600; color: var(--mz-accent-deep); border-left: 2px solid var(--mz-complement); padding-left: 1rem; margin: 0; }

.builds .prompt { background: var(--mz-ink); color: var(--mz-ground); font-family: ui-monospace, Consolas, monospace; font-size: .85rem; line-height: 1.5; padding: 1rem 1.1rem; white-space: pre-wrap; margin: 0 0 1rem; border-left: 3px solid var(--mz-accent); }
.shot { background: var(--mz-white); border: 2px solid var(--mz-surface); min-height: 200px; display: flex; align-items: center; justify-content: center; padding: 1rem; margin-top: .5rem; }

.stats { display: flex; gap: 1.5rem; margin: .5rem 0 1rem; flex-wrap: wrap; }
.stats div { display: flex; flex-direction: column; }
.stats b { font-size: 1.8rem; font-weight: 800; color: var(--mz-accent); line-height: 1.1; }
.stats span { font-size: .8rem; color: var(--mz-muted); text-transform: uppercase; letter-spacing: .06em; }

.cta .eyebrow { color: var(--mz-complement); }
.steps { margin: 0 0 1.5rem; padding-left: 1.3rem; max-width: 46rem; }
.steps li { margin: .5rem 0; color: var(--mz-axis-dark); }
.steps b { color: var(--mz-ground); }
.quote--large { font-size: 1.4rem; max-width: 52rem; }